Google Apps Challenging Microsoft in Business
It has taken years, but Google seems to be cutting into Microsoft’s stronghold — businesses.
(…) Google Apps, consists of applications for document writing, collaboration, and text and video communications — all cloud-based, so that none of the software is on an office worker’s computer. Google has been promoting the idea for more than six years (…).
In the last year Google has scored an impressive string of wins, including at the Swiss drug maker Hoffmann-La Roche, where over 80,000 employees use the package, and at the Interior Department, where 90,000 use it.
One big reason is price. Google charges $50 a year for each person using its product, a price that has not changed since it made its commercial debut, even though Google has added features. (…) Microsoft’s Office (…) is installed on a desktop PC or laptop. In 2013, the list price for businesses will be $400 per computer (…).
After reading the text, think of the questions below and write an answer to ONE of them:
1. Is there any software that you really like? What software is it? What do you use it for? Why do you like it?
2. Have you heard of Google Apps? Do you use them? Do you like using them?
3. What do you think: Why is the software offered by Microsoft so popular?